being a responsible adult demands no less than three trips to three different stores on a weekly basis.

Unless, of course, you shop at Target, where absolutely everything you need is under one red and khaki roof. There’s a Target basket of products for every family need, life event, and unforeseen circumstance. To prove it, we thought up every possible family need, life event, and unforeseen circumstance. Then we boiled those moments down to a single line and delivered the message in every medium and across every possible channel.